Our story, rooted in Africa, global in reach
We help premium brands expand across Africa & the Middle East with consumer‑first distribution, retail and franchise strategies.
“Our strength is a team that thinks consumer‑first and acts to be the change they want to see.”
Jerome Garcia — CEO
Our Services
What Our Partners Say
“Working with Common Project transformed our African market strategy. Their local expertise and distribution network helped us achieve 40% sales growth in the first year alone.”
Regional Director
Global Sportswear Brand
“We've partnered with Common Project for over 8 years. Their reliability, market knowledge, and commitment to our success are unmatched in the region.”
VP of Distribution
International Footwear Company
“Their supply chain expertise was instrumental in our successful market entry across 5 countries. They exceeded expectations at every stage.”
Operations Director
Premium Lifestyle Brand